GET IN THE GAME WITH EA AT WHITE AIR

EA – the world’s leading video game publisher – is pleased to announce it is bringing its state-of-the-art tour truck, The Hub, to White Air Festival this August.

The trailer is bursting with the best HD technology available allowing gamers to play the latest EA and EA SPORTS releases on all the best platforms, including PlayStation®3, Xbox 360™, Nintendo Wii™ and PC and handheld gaming.

Put the pedal to the metal on Need for Speed™ Carbon, conquer the mountain with SSX™ Blur or get a hole-in-one with Tiger Woods PGA TOUR® 07.

The EA Hub team will be running competitions and challenges throughout the day, giving gamers the chance to get their hands on some fantastic EA and EA SPORTS swag. There are other great giveaways on board too – including our fantastic greenscreen photo op capture and the chance to win GAME vouchers in our big screen tournaments.

So come down to the EA Hub and Get in the Game!